First cousin, twice removed
No matter how many times my dad tried to explain the concept of twice-removed cousins, I never quite got it (sorry dad). However, when I think about the relationship between PR, Marketing, and...
View ArticleMeasurement vs. Analysis
Most of the talk around media analysis usually focuses on measurement and not so much on analysis—two terms that can intersect but often go in different directions. Measurement is usually about...
View ArticleWorld’s oldest newspaper goes completely digital
Interesting story last week about the world’s oldest newspaper, which has decided to go with an on-line version only. Sweden’s Post-och Inrikes Tidningar, founded in 1645, became a web-only publication...
View ArticleBreaking news…from 2003
Statistics Canada has just released a study on media consumption in Canada titled Keeping up with the times: Canadians and their news media diet. While you can certainly take issue with some of the...
View ArticleAddition to our PR glossary
We’ve added a new item to our PR glossary at www.mediamiser.com . This one details the strengths and limitations of assorted types of media. Take a look , and let us know what you think!
View ArticleBeyond the headlines
I love headlines. They are among the most intriguing aspects of media analysis. Working with the news on a daily basis provides you with access to some eye-catching and hilarious headlines. I mean, how...
View ArticleOne analysis is not like the other
As I continue to work with a variety of companies in the media measurement space, I’m always amazed at how differently each project evolves. This keeps things interesting, and the inevitable tough and...
View ArticleSay What?
This past week we undertook an interesting analysis centered around a word rarely used, often mispronounced and most certainly misspelled: ‘prorogue’. Yes, you guessed it, the analysis was all about...
View ArticleWhere’s The Money in Newspapers? Did Politico Find Out?
Have you ever jotted down an idea for a blog—then let it swirl around in your brain for awhile to get your thoughts in order? I do this all the time and quite often never get around to writing the blog...
View ArticlePaging Peter Mansbridge
It has already been a few weeks since the national conference for the Canadian Public Relations Society in Regina wrapped up. The conference was very well organized, with a good mix of speakers from...
View ArticleWell, this happened: We’ve been acquired by Innodata!
It is an exciting day at MediaMiser – we’re proud to announce we have been acquired by Innodata ! Together we’re planning to accomplish great things in the world of media monitoring and analysis. Where...
View ArticleBulldog Reporter: a new addition to the MediaMiser family!
The holiday season is all about family, and we are excited to announce an addition to ours! For over 30 years Bulldog Reporter provided the PR community with news, analysis and high-level training...
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